Sökning: "Gender performativity"

Visar resultat 11 - 15 av 230 uppsatser innehållade orden Gender performativity.

1. 11. Feminism till salu! : En kvalitativ multimodal socialsemiotisk analys som undersöker hur femvertising materialiseras i tre svenska reklamfilmer

   Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Författare :Johanna Sjöholm; Tilda Andersson; [2023]
   Nyckelord :feminism; femvertising; advertising feminism; advertising; feministic communication; communicating feminism; feministic advertising; femwashing; stereotypes; stereotypic advertising; gender roles; gender roles in advertising; feministisk marknadsföring; feministisk marknadskommunikation; femvertising; feministisk reklam; feminism reklam; kvinnlig reklam; kvinnor reklam; kvinnor marknadsföring; stereotyper; stereotypisk reklam; marknadsföring stereotyper; könsroller; könsroller i marknadskommunikation; könsroller i reklam;

   Sammanfattning : Selling Feminism is a qualitative multimodal social-semiotic analysis that examines and maps how social-semiotic resources are used to materialize femvertising in Swedish marketing communication. The study also discusses what the use of the identified resources can say about the Swedish culture's perception of feminism and the meaning of femvertising. LÄS MER

3. 12. “Det finns två sidor; antingen så undrar de vad jag gör där, eller så blir jag hyllad” - En socialantropologisk studie om mötet mellan unga kvinnor och Försvarsmakten

   Kandidat-uppsats, Lunds universitet/Socialantropologi

   Författare :Antonia Hamich Andersson; Hilda Lundström; [2023]
   Nyckelord :Socialantropologi; Försvarsmakten; Jämställdhet; Symboliskt kapital; Genusperformativitet; Social Sciences;

   Sammanfattning : This thesis examines the encounter between young women and the Swedish Armed Forces, with emphasis on three marketing campaigns whose aim is to attract young women to the male dominated authority. Primarily, this thesis focuses on how young women negotiate their willingness to take part in the Swedish Armed Forces. LÄS MER

4. 13. Addressing the Gap : Examining the Inadequacy of International Legal Frameworks in Protecting Women from Discrimination during Armed Conflicts.

   Master-uppsats, Uppsala universitet/Teologiska institutionen

   Författare :Bitota Mudibu Sparf; [2023]
   Nyckelord :DRC; Gender-based violence; Gender performativity; Structural discrimination; CEDAW;

   Sammanfattning : This study examines sexual violence against women in armed conflict settings as a form of discrimination within the framework of CEDAW. Informed by Judith Butler's theory of Gender Performativity emphasizes that gender is socially constructed. LÄS MER

5. 14. Distansstudier som en gendered-free space. : En kvalitativ intervjustudie om gymnasieelevers erfarenheter av distansstudier och könsnormer vid distansstudier.

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för samhällsstudier (SS)

   Författare :Maria Hovold; [2023]
   Nyckelord :gendered spaces; gendered-free space; performativity; gender norms; distance studies; high school;

   Sammanfattning : The purpose of the study is to contribute to the understanding of Swedish distance high school students' experiences of distance studies and gender norms in distance studies. This is explained using performativity theory and theory of gendered spaces. LÄS MER

7. 15. The Femme Fatale: An Analysis of the Archetype’s Remediation From Visual Arts to TikTok

   Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

   Författare :Elias Wilmenius Hillman; Rebecka Linde Wåhlberg; [2023]
   Nyckelord :Femme Fatale; Remediation; TikTok; Visual Arts; Archetypes; Male Gaze; Performativity;

   Sammanfattning : The purpose of this essay is to investigate how cultural symbols are influenced during their remediation to social media platforms. As a case to explore this, this study delves into an examination of the remediation of the Femme Fatale archetype from the visual art tradition to the social media platform TikTok. LÄS MER