Sökning: "emerging market sourcing"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden emerging market sourcing.

  1. 1. Foreign Market Entry Srategies. : A Case study of IKEA entering Indian Market.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Ehsan Ehsan Ullah; Bukola Karlsson; Dada Dada Olanrewaju; [2016]
    Nyckelord :Globalization; Emerging Markets; Foreign Market Entry Strategies; Market Entry Modes; Franchising.;

    Sammanfattning : Title: Foreign Market Entry Strategies A case study of IKEA entering Indian market Purpose: The purpose of this study is to describe factors that need to be considered when entering Indian market. Research Questions: (1) How does IKEA handles its market entry strategy in India? (2) What are the barriers for IKEA in Indian market? (3) Why is IKEA interested in Indian market? Methodology: This thesis has a deductive approach and a qualitative research method. LÄS MER

  3. 2. Risk Assessment and Mitigation Strategies : Suppliers and Retailers in the Swedish Organic Food Market

    Master-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Grégoire Bocquillon; Martin Ekallam; [2016]
    Nyckelord :organic food supply chain risk assessment risk mitigation strategies swedish organic market;

    Sammanfattning : Abstract Background: Consumer interest and demand for healthy and ecologically produced local food has led to a high market demand that local production cannot meet. Product attributes of perishability and short life cycles ensure that even local supply chains are challenging to manage. LÄS MER

  4. 3. Knowledge Management during New Product Development for the Value Segment in Emerging Markets - The case of Volvo GTT´s development of the Value Truck

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Steffen Reiman; [2014-12-12]
    Nyckelord :Emerging Market; The Value Segment; New Product Development; Knowledge sourcing; Organizational learning; Reverse knowledge flows; Internationalization of R D;

    Sammanfattning : The development of products for the Value Segment in Emerging Markets with its impressive number of potential customers and above average growth rates constitutes a significant opportunity for Western MNCs to escape the saturated markets in developed countries. However, limited research has been conducted in this area, as literature has predominantly concentrated on examining the Bottom of Pyramid-segment, which is not congruent with the Value Segment. LÄS MER

  5. 4. Europas framtida konfektionsmarknad : dess förutsättningar för att återfå en stark position

    Kandidat-uppsats, Högskolan i Borås/Institutionen Textilhögskolan

    Författare :Charlotte Sjöström; Emma Ungerman; [2012]
    Nyckelord :textilindustri; europa; globalisering; konkurrensfördelar; fast fashion; slow fashion; textile industry; clothing industry; globalization; sourcing; competitive advantage; supply chain management; konfektionsindustri; asien;

    Sammanfattning : Textil- och konfektionsindustrin blir alltmer globaliserad och ställs inför hårdare krav då konsumenterna efterfrågar allt billigare varor i snabb förändring. Sedan flera decennier har europeiska konfektionsföretag flyttat sin tillverkning till länder med lägre arbetskostnader för att uppfylla kraven om låga priser som europiska tillverkare har svårt att uppfylla. LÄS MER

  7. 5. Globalisation, organisational culture and workplace safety : is there a connection?

    Kandidat-uppsats, Lunds universitet/Sociologi

    Författare :Bengt Olof Åradsson; [2005]
    Nyckelord :sjukskrivningar; arbetsmiljö; organisationskultur; företagskultur; arbetslivssociologi; Sociology of labour; sociology of enterprise; Arbetslivssociologi; företagssociologi; Law and Political Science;

    Sammanfattning : This study is an effort to find a connection between the high number of people on sick leave, the occupational health situation at the workplace, and stronger market competition and globalisation forces. The basis for the study is statistics, mainly on injuries and diseases, interviews with people in different positions with either long experience within the safety and health situation or otherwise having insight into organisations? internal situation, and a literature review. LÄS MER