Sökning: "EVP"

Visar resultat 16 - 20 av 38 uppsatser innehållade ordet EVP.

  1. 16. Does the front door match the backdoor? : A single case study on how employee turnover affects the level of engagement & investment in EVP touchpoints: pre-, on-, and off-boarding

    Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Författare :Irma Dedic; Mobina Zavaher; [2020]
    Nyckelord :Employer Branding; EVP; Preboarding; Onboarding; Offboarding; Employee experience; Organizational Socialization; Turnover;

    Sammanfattning : Research questions: In particular, how does employee turnover relate to the level of engagement and investment during the EVP touchpoints: preboarding, onboarding, offboarding? Purpose & Aim: The purpose is to explore the relationship between the level of employee turnover and the level of engagement in the EVP: preboarding, onboarding, and offboarding.  Method: A qualitative approach was chosen for the thesis, which was conducted through seven semi-structured interviews. LÄS MER

  2. 17. Employer Brand Loyalty Revisited - Adapting to a Changing Reality - A qualitative article on how companies, engaging in Employer Branding efforts, need to adapt to a constantly changing context

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Viktor Brodin; Anna Forkman; [2019-07-03]
    Nyckelord :Employer Branding; Employer Brand Loyalty; Employer Brand Relations; Employer Brand Identity; Employer Value Proposition - EVP; External influences; Jolts;

    Sammanfattning : This qualitative case study aims at critically analyse how businesses today, actively working on their Employer Brand, engage in this work in a changing context, focusing on Employer Brand Loyalty. This was done by investigating six case companies using interviews and document analysis. LÄS MER

  3. 18. Marketing communication of the employer value proposition : How do audit firms build and communicate their employer value proposition

    Kandidat-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Clara Saarinen Langner; Felicia Forsgren; [2019]
    Nyckelord :Employer brand; Employer branding; Employer value proposition; Marketing communication; Promotion;

    Sammanfattning : Since the competition on the market regarding standing out as an organization and as an employer, creating a good reputation is more important than ever.  Knowledge regarding how to attract potential employees is vital for organizations. This to be able to differentiate themselves from their competitors with an advantage. LÄS MER

  4. 19. ”Varför lärare?” : En kvalitativ studie om att attrahera och behålla lärare i en kommun med lärarbrist

    Kandidat-uppsats, Högskolan Dalarna/Företagsekonomi

    Författare :Angelica Nymann; [2019]
    Nyckelord :teachers; teacher shortage; talent attraction; attractive work; employer branding; employer value proposition EVP ; Lärare; lärarbrist; talent attraction; attraktivt arbete; employer branding; employer value proposition EVP ;

    Sammanfattning : Lärarbristen är ett utbrett problem i Sverige. Vikten av att kunna attrahera samt behålla lärarnas kompetens är därför stor. Syftet med denna studie är att få en förståelse för hinder som påverkar möjligheten att attrahera samt behålla lärare. LÄS MER

  5. 20. How to Win the War for Talent among Professional Engineers : An Employer Branding Perspective

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Författare :Nicole Lejdeby; Carolin Östman; [2019]
    Nyckelord :Employer Branding; Employer Value Proposition EVP ; Public sector; Recruitment strategies; War for talent; Work values;

    Sammanfattning : Organisations strive to gain competitive advantages and there is an increasing demand for more advanced technology in today's dynamic and complex environment. The importance of engineering is increasing in the global world, which leads to a higher demand of professional engineers. They represent among the hardest roles to fill. LÄS MER