Sökning: "Nudge strategy"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden Nudge strategy.

1. 1. Nudges at The Forefront of Sustainable Urban Mobility?

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Soroor Mansouryar; Mindaugas Bruzas; [2023]
   Nyckelord :Nudge; Nudge theory; Nudge strategy; Mobility; Sustainable mobility; Sustainable urban mobility; Behavioral intervention; soft measures; Business and Economics;

   Sammanfattning : The main aim of this article is to investigate the application of the Nudge theory within the field of sustainable mobility as a strategy to encourage more use of sustainable modes of transport. This line of research is of particular importance due to the high share of emissions in the transportation sector, which has been increasing over the years. LÄS MER

3. 2. How can Organisations Survive in an Increasingly Changing Business Environment?

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Caroline Älmeby; Anna Svensson; [2021]
   Nyckelord :Change Management; Crisis Management; Pandemic; COVID-19; Travel Industry; Business and Economics;

   Sammanfattning : In a rapidly changing business environment, organisations need to find new ways to manage unpredictability to survive. The COVID-19 pandemic has made it apparent that organisations across industries can be vulnerable and exposed to crisis. LÄS MER

4. 3. Hur nudging kan användas i en webbaserad dagligvaruhandel för att påverka val i en hållbar riktning : En kvalitativ undersökning

   Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

   Författare :Lovisa Nittler; Victoria Dunbäck; [2021]
   Nyckelord :Nudging; Sustainability; Groceries; Environmental impact; Online grocery store; Consumer behavior; Nudging; Hållbarhet; Livsmedel; Miljöpåverkan; Webbaserad dagligvaruhandel; Konsumentbeteende;

   Sammanfattning : The number of people who buy their groceries via e-commerce at least once a month has increased since the start of the covid-19 pandemic. As food and food production contributes about 20 to 30 percent of the total consumption-related environmental impact in Europe, a change in consumer behavior is required. LÄS MER

5. 4. Implementing a Nudge to Prevent Email Phishing

   Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Författare :Viktor Vitek; Taqui Syed Shah; [2019]
   Nyckelord :Hacking; Phishing; Social Engineering; Psychology; Nudge; ; Dataintrång; Nätfiske; Social Manipulation; Psykologi; Nudge; ;

   Sammanfattning : Phishing is a reoccurring issue, which uses social engineering as an attack strategy. The prevention of these attacks is often content-based filters. These solutions are however not always perfect, and phishing emails can still be able to get through the filters. We suggest a new strategy to combat phishing. LÄS MER

7. 5. Nudging – A Way to Encourage Public Tenants to More Sustainable Behaviour? : A study on how public landlords can make the sustainable choice easier

   Master-uppsats, KTH/Fastigheter och byggande

   Författare :Albin Haglund; [2017]
   Nyckelord :Nudging; Sustainability; Behaviour; Energy Efficiency; Nudging; Hållbarhet; Beteende; Energieffektivitet;

   Sammanfattning : The public sector owns and manages approximately 90 million square meters of premises. One of the toughest challenges today is managing both climate-friendly and energy efficient buildings. For the landlords who facilitate these properties to reach national targets by 2020, they will need well thought out strategies. LÄS MER