Sökning: "PR- Information"

Visar resultat 1 - 5 av 121 uppsatser innehållade orden PR- Information.

  1. 1. I förtroendekrisens skottlinje : En experimentell studie om krismeddelanden från influencers och organisationer och deras effekt på mottagarnas upplevda förtroende

    Kandidat-uppsats, Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

    Författare :Emma Fransson; Ebba Sandberg; [2024]
    Nyckelord :crisis communication; trust; influencers; organizations; crisis of trust; experiment; kriskommunikation; förtroende; influencers; organisationer; förtroendekris; experiment;

    Sammanfattning : "The best way to manage a crisis is to prevent one" (Coombs, 2019, p.19). A statement that in its simplicity is extremely powerful. However, today's digitalized society has contributed to the rapid dissemination of information and scrutiny of content that has complicated the management of crises. LÄS MER

  3. 2. Credit Card Fraud Detection by Nearest Neighbor Algorithms

    Master-uppsats, Göteborgs universitet/Institutionen för matematiska vetenskaper

    Författare :Ramin Maghsood; [2023-04-13]
    Nyckelord :Fraud; Bank Fraud; Credit Card Fraud; Fraud Detection; Nearest Neighbor Algorithms;

    Sammanfattning : As the usage of internet banking and online purchases have increased dramatically in today’s world, the risk of fraudulent activities and the number of fraud cases are increasing day by day. The most frequent type of bank fraud in recent years is credit card fraud which leads to huge financial losses on a global level. LÄS MER

  4. 3. Optimization-Based Geometry Correction Of Blood Flow CFD Simulations Using 4D-Flow Data

    Master-uppsats, Lunds universitet/Institutionen för energivetenskaper

    Författare :Fritiof Hegardt; [2022]
    Nyckelord :Technology and Engineering;

    Sammanfattning : 4D-flow is a powerful tool capable of capturing 3-dimensional, time-resolved flow measurements of blood flow in the body. Their current use is limited by resolution and scan times. A proposed solution is to use Simulation Based Imaging (SBI). LÄS MER

  5. 4. För fri opinionsbildning och rättvisa val : En experimentell studie om effekten av transparensmeddelanden vid politisk reklam

    Kandidat-uppsats,

    Författare :Caroline Dahlén; Tilda Oltegen; [2022]
    Nyckelord :credibility; transparency; critical thinking; influencers; political advertising; experiment; trovärdighet; transparens; kritiskt tänkande; influencers; politisk reklam; experiment;

    Sammanfattning : Influencers has developed to be our times opinion leaders and social media has become an arena for political information and discussion. In the most recent years they’ve also become an important part of our current political parties' marketing strategies. This has opened up both great opportunities as well as challenges. LÄS MER

  7. 5. Strategisk kommunikation inom Region Kronoberg : -  Sociala medier som ett kommunikationsverktyg

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Elin Severin; Eriksson Tilda; [2022]
    Nyckelord :Strategic communication; Region Kronoberg; participation; understanding; social media; marketing.; Strategisk kommunikation; Region Kronoberg; delaktighet; förståelse; sociala medier; marknadsföring.;

    Sammanfattning : Social media has changed the way organizations communicate with its audience and therefore they have also had to change their strategies and how they are using social media in their business. This study contributes with information on how an organization in the Swedish public sector has integrated social media into its strategic communication. LÄS MER