Sökning: "commercial fashion"

Visar resultat 1 - 5 av 69 uppsatser innehållade orden commercial fashion.

  1. 1. “Därför ska du klicka här” En kvantitativ analys av pushnotisers innehåll

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation; Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Linnea Andersson; Emma Johansson; [2023-03-10]
    Nyckelord :Push notifications; news application; digitalization; news selection; commercialization; news media; public service; commercial media;

    Sammanfattning : Abstract Title: This is why you should click here Authors: Linnea Andersson and Emma Johansson Level: Bachelor thesis in Journalism Term: HT 2022 Supervisor: Emil Östlund The aim of this thesis is to investigate what characterizes the content of push notifications. More specifically, the study examines what defines push notifications, the tone of the notifications, and how the content differs between public service and commercial media. LÄS MER

  3. 2. Rätten att synas : Representation av funktionsvariation i reklambilden

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Johanna Nebelius; [2023]
    Nyckelord :Grafisk design; representation; semiotik; reklam;

    Sammanfattning : This essay aims to investigate how the representation of visible disability appears in three separate campaigns with different senders. The purpose of the essay is to reveal, through a semiotic analysis, the hidden messages that can be found in these campaigns and thus gain a better understanding of how the representation of visible disabilities can take place in advertising. LÄS MER

  4. 3. Mode har inget kön : Föreställningar om HBTQIA+ -personer i Zalandos reklam

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Alice Eriksson; [2023]
    Nyckelord :CDA; Zalando; LGBTQIA ; hegemony; ideology; marketing; neoliberalism; pink washing; woke capitalism; Kritisk diskursanalys; Zalando; HBTQIA ; hegemoni; ideologi; nyliberalism; woke capitalism; pinkwashing;

    Sammanfattning : In this study I examine what conceptions of LGBTQIA+ people that are represented in Zalando’s advertising campaigns for unisex fashion. This study was conducted with critical discourse analysis with multi modal features on two of Zalando’s unisex themed campaigns from 2022. LÄS MER

  5. 4. Architecture of Reuse

    Master-uppsats, Lunds universitet/Institutionen för arkitektur och byggd miljö

    Författare :Sofia Elldin Mårtensson; [2022]
    Nyckelord :Återbruk; Reuse; Material reuse; Building component reuse; Reusage; Upcycling; Circular architecture; Cikulär arkitektur; Shearing layers; Lifecycles; Weathering; Design for disassembly; Ombyggnation; Transformation; Adaptive transformation; Arts and Architecture;

    Sammanfattning : Exploring a prolonged life cycle of materials through an adaptive transformation Take, make and waste. Our society is trapped in a linear economic system where we extract raw materials, process them into products and as they have served their purpose they are reduced to waste. LÄS MER

  7. 5. Protecting the Red Sole - A Comparative Study between EU and US Trademark Protection of Colours and Shapes in the Fashion Industry

    Magister-uppsats, Lunds universitet/Institutionen för handelsrätt

    Författare :Natalin Yousef; [2022]
    Nyckelord :Intellectual Property Law; Fashion Law; Trademarks; United States; European Union; Christian Louboutin; Shape; Pattern Marks; Shape Marks; Law and Political Science;

    Sammanfattning : This thesis does describe and analyse the extent of protection of the Christian Louboutin trademark. The registration of trademarks is crucial for the fashion industry, in order to ensure the legacy of the brand and to gain economic value on the investments made. LÄS MER