Sökning: "journalistik kriskommunikation"
Visar resultat 1 - 5 av 35 uppsatser innehållade orden journalistik kriskommunikation.
1. Trygghetens Tegnell. En kvalitativ studie om Folkhälsomyndighetens kommunikatörers syn på pandemins profet
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : Executive summary This research delves into the multifaceted realm of crisis communication, emphasizing its complexities, especially within the unprecedented context of the COVID-19 pandemic. Central to the study is the exploration of how media personification shapes public perceptions and, more specifically, the role of Anders Tegnell, a pivotal figure in the Public Health Agency of Sweden. LÄS MER
2. När krisen kommer, en känslosam berättelse
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : During the covid-19 pandemic, citizens faced many changes in their everyday lives and it was up to the authorities to communicate to the population how that adaptation would work and look like. This essay will examine Sweden and Denmark's crisis communication strategies based on campaign films from each country's responsible authorities. LÄS MER
3. Återetablering av personligt varumärke inom cancel kulturen : En kvalitativ innehållsanalys inom kriskommunikation och strategisk kommunikation om hur Paolo Roberto och Alexander Bard försöker återetablea sig efter att ha blivit cancelled
Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)Sammanfattning : The increase in digitalisation of society and the growth of the internet has increased the development and activity of the media. People who are active in media create a personal brand with a goal to portray positive connections to themselves in order to attract opportunities. LÄS MER
4. "Är det H&M eller luvtröjan?" : En kvalitativ fallstudie om H&Ms kriskommunikation och deras luvtröja ”Coolest monkey in the Jungle”
Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)Sammanfattning : The case study ”Är det H&M eller luvtröjan?” intends to analyze the crisis communication that took place during H&Ms crisis in early 2018. The crisis situation stems from a controversial choice of letting a dark-skinned child wear the hoodie with the print “Coolest monkey in the jungle”. LÄS MER
5. Den obrydda generationen? - En kvalitativ intervjustudie om ungas nyhetsvanor under coronakrisen
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation; Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : During the Covid-19 pandemic in Sweden, the younger generation has been portrayed by the media as an unconcerned group that doesn't follow the Covid-19 restrictions issued by the Public Health Agency of Sweden and the Swedish government. In our study, we wanted to look into if and how the pandemic has had an impact on the youths news habits and choice of news sources. LÄS MER
