Sökning: "superwoman"

Hittade 4 uppsatser innehållade ordet superwoman.

  1. 1. ”In the past few days, the Prime Minister seems to have gotten a superwoman’s cape on her shoulders” – A thematic analysis of representations of Sanna Marin in Finnish news media

    Magister-uppsats, Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Författare :Anna-Reetta Kytölahti; [2020]
    Nyckelord :Gender representations; media representations; Finnish media; politics; performance; thematic analysis;

    Sammanfattning : The aim of this thesis is to provide new insights and add to existing knowledge regarding how news media represents female politicians. Previous studies across the world have shown that throughout decades and still today, women tend to be underrepresented in political news or be heard only in regard to ‘feminine’ issues like education or family. LÄS MER

  2. 2. "This one is for the girls who make IT happen" : en studie som undersöker hur femvertising konstruerar myter om en feministisk kvinnlighet

    L2-uppsats, Lunds universitet/Medie- och kommunikationsvetenskap

    Författare :Filippa Jonsson; Petronella Moritz; [2019]
    Nyckelord :Feminism; femvertising; kvinnlighet; konsumtion; commodity; myter; Social Sciences;

    Sammanfattning : I denna studie undersöks hur sju olika femvertising-reklamer kodar en feministisk kvinnlighet. Femvertising är ett begrepp som beskriver “female empowering advertising” och är reklam vars mål är att stärka kvinnor. Studien använder sig av en semiotisk bildanalys och Roland Barthes mytbegrepp för att analysera materialet. LÄS MER

  3. 3. Striving for Success: A Grounded Theory Study of High-Performing Women in the Swedish Workplace

    Master-uppsats, Lunds universitet/Institutionen för psykologi

    Författare :Felicia Wolontis; [2016]
    Nyckelord :high performance; success; grounded theory; interviews; superwoman; job crafting; self-confidence; good girl; perfectionism; grit; work engagement; proactive work behavior; Social Sciences;

    Sammanfattning : The aim of this empirical study was to find out which characteristics, behaviors, and drives high-performing women have in common in order to illuminate why they have become successful in their work. The aim also included getting insights into some of the challenges that these women meet. LÄS MER

  4. 4. Gender, power, and work in TV-advertisements

    Magister-uppsats, Lunds universitet/Sociologi

    Författare :Johanna Illergård; [2004]
    Nyckelord :Sociology; Sociologi; Social Sciences;

    Sammanfattning : Advertisements use cultural symbols and myths that exist in society. When women are represented at work in advertisements it often illustrates their subordinate position to men. This illustrates the gender system: how men as a group have more power than women as a group. LÄS MER