Sökning: "April Norman"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden April Norman.

  1. 1. Pandemic-era Advertising : A Study of the Twitter Advertising of Four Online Food Delivery Companies During the 2020 Pandemic

    Kandidat-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Författare :Stig Janson; [2022]
    Nyckelord :Linguistics; discourse; discourse analysis; advertising; pandemic; COVID-19; online food delivery; DoorDash; Uber Eats; Deliveroo; Just Eat;

    Sammanfattning : The purpose of this study was to investigate how online food delivery companies changed the language in their advertising and took advantage of lockdown restrictions when the COVID-19 pandemic began in 2020. Using advertising technique theory and Norman Fairclough’s three dimensional framework for analyzing advertising discourse, this study scrutinized the Twitter advertising of four major online food delivery companies in the United States and the United Kingdom (Uber Eats, DoorDash, Deliveroo, and Just Eat) from 1 February 2020 to 30 April 2020 for the purposes of understanding how these companies advertised on Twitter just before the pandemic began and how they pivoted to new advertising techniques and discourses at the beginning of the pandemic. LÄS MER

  2. 2. What’s in the News? A Critical Discourse Analysis of Czech-Language News Stories About Covid-19 Mis- and Disinformation

    Master-uppsats, Lunds universitet/Avdelningen för ABM, digitala kulturer samt förlags- och bokmarknadskunskap

    Författare :Molly Zimmerman-Feeley; [2021]
    Nyckelord :Library; Information Literacy; Information; Misinformation; Disinformation; Critical Discourse Analysis; Trust; Authority; Czech Republic; Covid-19; Cultural Sciences;

    Sammanfattning : The 2020 Covid-19 pandemic was accompanied by wide-ranging mis- and disinformation appearing largely on online platforms like social networking sites. The World Health Organization and the European Union urged citizens to be critical of sources and evaluate the information they were receiving about the pandemic. LÄS MER

  3. 3. De äldre, vi andra och CoVid-19 : En kritisk diskursanalys om äldres framställan i media i samband med CoVid-19  rekommendationerna under perioden 16-22 mars 2020.

    Kandidat-uppsats, Ersta Sköndal Bräcke högskola/Institutionen för socialvetenskap

    Författare :Jessica Häggkvist; Jenny Rosvall; [2020]
    Nyckelord :Ageism; Older people; Elderly; Massmedia; Discourse; Norman Fairclough; Critical discourse analyzis; CoVid-19; Agediscrimination; Coronacirus; Ålderism; Äldre människor; Äldre; Massmedia; Diskurs; Norman Fairclough; Kritisk diskursanalys; CoVid-19; Coronavirus; Åldersdiskriminering;

    Sammanfattning : När ett Coronavirus uppdagades i Kina fick det stor medial uppmärksamhet och den 11 mars 2020 klassade Världshälsoorganisationen virusspridningen som en pandemi. Förenta Nationerna slog i april 2020 larm om ett världsproblem som ökat kraftigt i samband med rekommendationerna till äldre personer i och med CoVid-19, nämligen åldersdiskriminering. LÄS MER

  4. 4. Inte millennial, men... : En kvalitativ studie om svensk press porträttering av millenniegenerationen

    Kandidat-uppsats, Luleå tekniska universitet/Medier ljudteknik och upplevelseproduktion och teater

    Författare :Valerie Kaspersen; Björn Gustavsson; [2017]
    Nyckelord :Journalism; critical discorse analysis; representation; millennials; Aftonbladet; Dagens Nyheter; framing; representation;

    Sammanfattning : Millennials are often portrayed negatively. To better understand the role news media in perpetuating stereotypes about the generation, we surveyed articles from Sweden’s two major newspapers, Aftonbladet and Dagens Nyheter. Nineteen articles, published between January 2016 to April of 2017, were included in the sample. LÄS MER

  5. 5. Segregerad medierapportering i en segregerad stad : Hur Linköpings mest segregerade stadsdel och dess invånare skildras i Östergötlands största nyhetstidning

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Författare :Stina Eng; Klara Pettersson; [2015]
    Nyckelord :;

    Sammanfattning : This qualitative study has been made to show how local media portrays segregated neighbourhoods, since media descriptions affect its readers and their opinions. Linköping, the second most segregated city in Sweden, and its most segregated district, Skäggetorp, has been used as the study case when reviewing how the local newspaper Östgöta Correspondenten writes about the neighbourhood and its inhabitants. LÄS MER