Sökning: "cultural sponsorships"
Hittade 3 uppsatser innehållade orden cultural sponsorships.
1. Motstridiga motprestationer : En studie om museers finansiella möjligheter och utmaningar
Master-uppsats, Uppsala universitet/Institutionen för ABMSammanfattning : Introduction This master ́s thesis focuses on the financial situation in a number of museums located in Stockholm, Sweden. In particular the study focuses on external financing and sponsorship and which means that are given to meet the conditions surrounding financial support. LÄS MER
2. Luxury Branding - A tale without a history
Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikationSammanfattning : The thesis intends to investigate how a young actor in the luxury industry practices storytelling as a tool to legitimize high product prices. Since the luxury brand narrative is normally based on heritage, the thesis will scrutinize the luxury watch brand Hublot, a young successful actor, lacking heritage. LÄS MER
3. En studie i blått – har det politiska skiftet ekonomiserat kulturen?
Kandidat-uppsats, Lunds universitet/Avdelningen för kulturadministrationSammanfattning : The purpose of this paper is to make the effects of the new cultural policies as presented by the current government visible. To do this I conducted a document study of Proposition 1996/97:3: Kulturpolitik och Proposition 2009/10:3: Tid för kultur in order to clearly show the change in Swedish cultural policy. LÄS MER