Sökning: "CSR initiatives"

Visar resultat 11 - 15 av 212 uppsatser innehållade orden CSR initiatives.

1. 11. To be sustainable or to be fashionable? That is the question... : A quantitative study of the consumer's perspective on CSR in the fast fashion industry

   Kandidat-uppsats, Högskolan i Halmstad

   Författare :Maja Hörnell; Emma Alsaker; [2023]
   Nyckelord :CSR; fast fashion; consumer behaviour; purchasing decision; ethic; greenwashing; brand image; CSR; konsumentbeteende; fast fashion; köpbeslut; etik; greenwashing; varumärkesbild;

   Sammanfattning : The purpose of the paper is to create a deeper understanding of the effects a company’s CSR activities have on consumers' purchase decisions in the fast fashion industry. Additionally, how consumers' brand image changes when a company does not meet the criteria for CSR initiatives. LÄS MER

3. 12. Sambandet mellan CSR och varumäkeslegitimitet

   Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Agnes Hofer; Emma Lange; Paola Lindell; [2023]
   Nyckelord :CSR communication; consumer perspective; brand legitimacy; fast fashion; fast furniture.; Business and Economics;

   Sammanfattning : Research question: How does the communication of CSR strategies impact the legitimacy of fashion brands from a consumer perspective? Purpose: The purpose of the report is to examine whether the communication of CSR strategies influences the legitimacy of fashion brands from a consumer perspective. Methodology: The study utilizes a qualitative research approach based on three conducted focus group interviews, employing convenience sampling. LÄS MER

4. 13. High Interest in Sustainability

   Master-uppsats, Umeå universitet/Företagsekonomi

   Författare :Richard Gyllenstierna; Oscar Sundberg; [2023]
   Nyckelord :Sustainability; Sustainable Development; Interest Rates; Stakeholder Theory; Legitimacy Theory; Trade-Off Theory; CSR;

   Sammanfattning : Sustainability is a subject that seems to continuously gain popularity and importance in society.Hence, many aspects of the business world also revolve around the matter. One view onsustainability is that the current generation should act in a manner that allows the next generationto have similar foundations to prosper. LÄS MER

5. 14. What Difference Does It Make? : Comparative Panel Data Analysis of the Relationship Between CSR Initiatives and Board Composition in Sweden and the United States

   Master-uppsats, Umeå universitet/Handelshögskolan vid Umeå universitet (USBE); Umeå universitet/Företagsekonomi

   Författare :Kristina Björling; Viktor Hansson; [2023]
   Nyckelord :CSR; ESG; Corporate Governance; Gender Diversity; Board Independence; CEO Duality; Inclusion; Board Compositions; Agency Theory; Resource Dependence Theory; Critical Mass Theory; Hofstede’s National Cultural Theory.;

   Sammanfattning : More companies have responded to the call for action, increasing their attention to the 17 Sustainable Development Goals. Corporate governance structures have proven to have an effect on how well companies are able to facilitate a sustainable trajectory, all influenced by values and norms. LÄS MER

7. 15. Bortom mål och prestation : En kvalitativ studie som syftar till att studera hur Helsingborgs IF:s (HIF) Corporate SocialResponsibility arbete kan användas som medel till att attrahera och bibehålla sponsorer ikontrast till deras sportsliga framgångar.

   Kandidat-uppsats, Malmö universitet/Institutionen Idrottsvetenskap (IDV)

   Författare :Ellen Elfman; Hugo Brodin; [2023]
   Nyckelord :Corporate Social Responsibility CSR Swedish football club Helsingborgs IF HIF ; stakeholder and customer relations;

   Sammanfattning : This paper examines the relationship between Corporate Social Responsibility (CSR) effortsand sporting success in attracting and retaining sponsors with a focus on the Swedish footballclub Helsingborgs IF (HIF). In 2022, Helsingborgs IF was relegated from Allsvenskan(swedish top-flight football) to Superettan (swedish second tier league) and faces a newexternal situation in relation to competition, attractiveness and commercial development inthe coming season (2023). LÄS MER