Sökning: "International Market Entry Strategies"

Visar resultat 6 - 10 av 41 uppsatser innehållade orden International Market Entry Strategies.

1. 6. The Impact of Digitalization on Internationalization of High-Tech Firms : A Case Study of Space Company

   Master-uppsats, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Författare :Elizabeth Wangeci Muriu; [2021]
   Nyckelord :Digitalization; Internationalization; Born Global Firms; Emerging Markets; Foreign market entry strategies;

   Sammanfattning : ABSTRACT This master thesis examined the impact of digitalization on the speed of internationalization and explores the various foreign market entry options for a company that would like to expand from a developed market to an emerging market as part of its internationalization.  The case study analyzed in this paper is Arctic Space Technologies, a unique satellite operator company offering an all-in-one solution for sustainable satellite data handling and processing. LÄS MER

3. 7. Internationalisation of Swedish SMEs : A Multiple-Case Study on How Swedish SMEs Can Expand to International Markets

   Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

   Författare :Peter Nilsson; [2020]
   Nyckelord :Internationalisation; SME; Market Selection; Entry Modes; Customer Acquisition; Branding; Employer Branding;

   Sammanfattning : The need for Swedish SMEs to expand beyond their limited domestic market grows, spurred on by fading barriers to international trade. Often consisting mainly of engineers without marketing experience, the SMEs cannot afford to recruit expertise in internationalisation. LÄS MER

4. 8. Etablering av svenska fastighetsverksamheter i främmande kulturer : En studie om svenska fastighetsföretag i Spanien

   Kandidat-uppsats, Södertörns högskola/Företagsekonomi

   Författare :Josefin Coloma Johansson; Linnéa Westin; [2020]
   Nyckelord :International establishment; entry strategy; expansion; real estate companies; Spain; broker; culture; internationalization; globalization; Utlandsetablering; inträdesstrategi; expansion; fastighetsföretag; Spanien; mäklare; kultur; internationalisering; globalisering;

   Sammanfattning : Background: At all times people have traded with each other but, over time, cross-border trade has evolved and more companies have chosen to internationalize. Some companies are content to act in their original market, while others choose to expand by establishments in foreign markets. LÄS MER

5. 9. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
   Nyckelord :SME; internationalization; emerging market; China; barriers; internal; external; challenges;

   Sammanfattning : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. LÄS MER

7. 10. The Road to Japan : En studie om etableringsstrategier för svenska företag

   Magister-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

   Författare :Elefteria Stamos; Sweet Mogos; [2019]
   Nyckelord :Japan; entry strategies; free trade agreement; Swedish companies; entrepreneurship; international; Japan; etableringsstrategier; frihandelsavtal; svenska företag; företagande; internationellt;

   Sammanfattning : Problem: Japan är en av Sveriges största exportmarknader med 127 miljoner konsumenter och en intressant marknad för svenska företag. Den japanska marknaden innehar många hinder och utmaningar och har tidigare varit restriktiv mot utländska företag. LÄS MER