Sökning: "Semiotics analysis"

Visar resultat 1 - 5 av 466 uppsatser innehållade orden Semiotics analysis.

  1. 1. IMAGINE THAT – DATORREKLAM SOM UTTRYCK FÖR SAMTIDA SAMHÄLLSIDEAL. En multimodal kritisk diskursanalys av 1980-talets reklambilder för persondatorer

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Esther Malmqvist; [2024-03-06]
    Nyckelord :Persondator; Marknadsföring; Medieteknologier; Sociotechnical Imaginaries; Multimodal kritisk diskursanalys;

    Sammanfattning : Until the 1970s, computers were primarily being used by universities, bigger companies or nationstates. With the invention of the microchip the average size of computers was reduced and they became more affordable, resulting in the creation of the microcomputer and eventually personal computers. LÄS MER

  2. 2. Barbie TM. Från Plastic Fantastic till Empowerment Chic: En Semiotisk Resa genom Barbies Reklamuniversum

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Elsa Dandanell; Maja Jansson; [2024-03-04]
    Nyckelord :Barbie; Barbie commercials; Barbie Semiotics; Feminism; Uppfostran Genus; Semiotik; Genussystemet;

    Sammanfattning : Exectutive summary Barbie is more than just a toy, she is a phenomenon. Consumers love her as much as others hate her. It has been argued that the doll is damaging young childrens views of themselves and setting them up for a future of striving to achieve impossible beauty standards. LÄS MER

  3. 3. Barns semiotiska uttryck i dansen : En kvalitativ studie av hur tre designade dansaktiviteter underlättar barns användning av semiotiska resurser.

    Uppsats för yrkesexamina på grundnivå, Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Författare :Evelyn Egina Wass; Angeline Emano Karlsson; [2024]
    Nyckelord :communication; dance in preschool; social semiotics; semiotic; semiotic resource; transduction; children s meaning-making; kommunikation; dans i förskolan; socialsemiotik; semiotisk; semiotisk resurs; transduktion; barns meningsskapande;

    Sammanfattning : This study highlights the complex ways in which children engage with semiotic resources during designed dance activities. The study explores how preschool children aged four to five use semiotic resources during dance activities. The aim is to investigate the children's use of symbolic expressions and the communicative dynamics involved. LÄS MER

  4. 4. Lindholmens Badhus - en reproduktion av en svunnen tid?

    Kandidat-uppsats, Lunds universitet/Avdelningen för konsthistoria och visuella studier

    Författare :Karin Lindström; [2024]
    Nyckelord :AI; AI-bild; generativ AI; badhus; Carl von Linné; Västgötaresa 1746; Lindholmens slott; Lindholmens badhus; semiotik; reproduktion; Midjourney; kakelplattor; Aleida Assmann; Walter Benjamin; Roland Barthes; Arts and Architecture;

    Sammanfattning : Lindholmens Bathhouse – a reproduction of a bygone era? This thesis discusses the development of generative AI and if we can get an extended understanding of an AI image linked to an already existing place. The essay is divided into two parts, one which focuses on trying to decode the chosen AI image based on Roland Barthes semiotics and the second part which deals with the AI image and with means to put it in its historical context based on Aleida Assmann’s theory of cultural memory. LÄS MER

  5. 5. “Visa dem vad galen kan göra” : En multimodal kritisk diskursanalys av Nikes reklamfilm“Dream Crazier”

    Kandidat-uppsats, Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Författare :Ellen Storm Edholm; Rebecca Thorslund; [2024]
    Nyckelord :Femvertising; female athletes in media; MCDA; intersectionality; social semiotics; Nike; dream crazier;

    Sammanfattning : The purpose of this study is to analyze how female athletes are constructed in advertising that uses femvertising. This is done through a multimodal critical discourse analysis of Nike´s commercial “Dream Crazier” to understand which signs, in the form of participants, language, attributes and color which acts as semiotic resources to create meaning. LÄS MER