Sökning: "injunctive norms"

Visar resultat 1 - 5 av 7 uppsatser innehållade orden injunctive norms.

  1. 1. Peers, Privacy & Pleasure: A mapping of how social norms influence consumers in their diffusion of a social media application with privacy implications, the case of TikTok

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Axel Fohlin; Carl Klittmar; [2023-07-03]
    Nyckelord :Social Norms; Injunctive Norms; Descriptive Norms; Personal Norms; Privacy Implication; Privacy Concern; Privacy Risk; Diffusion of Innovation; TikTok;

    Sammanfattning : TikTok, the social media network where users can post and share user created content with one another, has fallen under examination of governments across the globe due to rising distress in regards to the privacy implications that the app may have. Understanding how TikTok reached such success even with an apparent privacy implication calls for a mapping of the social norms (Injunctive, Descriptive, Personal) and how they shaped consumer perceptions. LÄS MER

  2. 2. Faking During Employment Interviews: An Experiment Investigating the Effect of Descriptive and Injunctive Norm Alignment

    Master-uppsats, Linnéuniversitetet/Institutionen för psykologi (PSY)

    Författare :Josefine Gunnarsson; Jonna Ljungström; [2023]
    Nyckelord :Descriptive norms; injunctive norms; impression management; applicant faking;

    Sammanfattning : Previous research has shown that it is common for job candidates to use faking tactics in the context of employment interviews, but situational antecedents of applicant faking has been understudied. Using an experimental design, we aimed to investigate if descriptive and injunctive norms interact to influence the intention to engage in mild types of faking during job interviews. LÄS MER

  3. 3. Att lägga guld på taken : Energikrisen som drivkraft för förnybara energikällor: en fallstudie i Trelleborg

    Kandidat-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Amanda Hansson; Amanda Säljö; [2023]
    Nyckelord :energy crisis; renewable energy; economics; energy efficiency; house owners; attitudes; social norm; environment; wind power; solar PV; energikris; förnybar energi; ekonomi; energieffektivisering; villaägare; attityd; sociala normer; miljö; vindkraft; solceller;

    Sammanfattning : Energikrisen och klimatförändringarna har gjort införandet av förnybara energikällor avgörande för att minska koldioxidutsläppen. Husägare står för en betydande del av elkonsumtionen och att förstå deras attityder och beteende är av stor vikt för att främja implementeringen av förnybara energikällor. LÄS MER

  4. 4. "Man lever bara en gång" : En kvalitativ intervjustudie om varför campusstudenter konsumerar alkohol utifrån ett normperspektiv

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för socialt arbete (SA)

    Författare :Alexandra Airosto; Sofie Viktorsson; [2022]
    Nyckelord :Campus; students; alcohol consumption; drinking norm; associations towards drinking; Campus; studenter; alkoholkonsumtion; alkoholnorm; associationer till alkoholkonsumtion;

    Sammanfattning : Consuming alcohol can affect the mental and physical health, lead toaddiction and affect the development of the brain before the age of 25.Nevertheless binge drinking remains a widespread problem amongstuniversity students. Drinking norms in people's surroundings can affect theirdrinking habits. LÄS MER

  5. 5. Norms, Nudging, and Sustainable Consumption- An interactive online experiment evaluating the impact of descriptive and injunctive norms on the consumption of sustainability labelled products

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Viktor Johansson; [2020-08-31]
    Nyckelord :nudging; sustainable consumption; injunctive norm; descriptive norm; Fairtrade; KRAV; EU Organic;

    Sammanfattning : Sustainable consumption is one important factor in mitigating negative environmental and societal impacts of extensive production and consumption. Behavioural interventions, such as nudging, have been suggested as potential methods in changing customer behaviour. LÄS MER