Sökning: "sustainable employer branding"

Visar resultat 1 - 5 av 23 uppsatser innehållade orden sustainable employer branding.

  1. 1. To what extent is sustainability valued when choosing a workplace?

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Emma Kristoffersson; Isabella Millings; [2023-09-22]
    Nyckelord :sustainability; corporate sustainability; corporate social responsibility; sustainable employer branding; organizational attractiveness; sustainable human resource management; behavioral finance;

    Sammanfattning : In the current competitive business environment, organizations face a formidable challenge in attracting and retaining talented employees (Das & Baruah, 2013). Offering competitive salaries, comprehensive benefits, and nurturing a supportive work environment are recognized as essential factors that job seekers increasingly emphasize in organizations, whose work culture aligns with their values (App et al. LÄS MER

  2. 2. The Impact of Sustainability and Purpose on Gen Z's Choice of Employer

    Master-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Hasen Hafid; Aron Baltes; [2023]
    Nyckelord :Gen Z; Sustainability; Purpose; Employer Branding; Corporate Social Responsibility;

    Sammanfattning : Currently, the labor market is facing many challenges after the Covid pandemic. While many employees were laid off during the pandemic, companies are now searching intensively for qualified workers. While the average vacancy rate is rising, job portals also report new open positions peaks. LÄS MER

  3. 3. Så rekryteras en It- Student : En intervjustudie om den gröna omställningen, kompetensbrist i Norrland och sociala medieplattformas roll i rekrytering

    Kandidat-uppsats, Umeå universitet/Institutionen för informatik

    Författare :Wilma Daun; Fanny Helsing; Ella Wiksten; [2023]
    Nyckelord :Generation Z; Social media; Employer Branding; Recruitment;

    Sammanfattning : The green transition in northern Sweden is creating more jobs but also highlights a shortage of competent personnel. The green transition involves a more environmentally friendly industry and the expansion of sustainable-focused work within the northern regions. Therefore, a recruitment effort of trained individuals is essential. LÄS MER

  4. 4. Working Towards a Sustainable Future: How Employee Identification with Sustainability leads to Employer Branding Challenges

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Mona Jaeger; Christian Alexander Por; [2023]
    Nyckelord :Organisational Identification; Corporate Social Responsibility; Employer Branding; Employee Branding; Sustainability; Identity; Organisational Control; Business and Economics;

    Sammanfattning : The purpose of this study is to contribute to the understanding of the interconnectedness of organisational identification and employer branding when strong employee identification with corporate social responsibility is prevalent. It is based on a single case study at a Swedish manufacturing company. LÄS MER

  5. 5. Samspelet mellan interna och externa faktorer och deras påverkan på modifiering av employer branding strategier : En kvalitativ studie gällande modifiering av employer branding strategier i syfte att behålla medarbetare

    Kandidat-uppsats, Jönköping University/Högskolan för lärande och kommunikation

    Författare :Wannebro Ida; Johansson Ella; [2022]
    Nyckelord :Employer branding strategies; Retention strategies; Work-life balance; Organizational culture; Employer branding strategier; behålla anställda; work-life balance; organisationskultur;

    Sammanfattning : Bakgrund: Employer branding har blivit ett alltmer aktuellt fenomen i den föränderliga värld vi lever i. Det kan ses som ett verktyg för att både rekrytera och behålla anställda. LÄS MER