Sökning: "Social Multiplier"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden Social Multiplier.

  1. 1. How should a startup company do marketing?

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Kaywann Bahrami; Oscar Hegelund; [2020]
    Nyckelord :startup; creative advertisement; efficient advertisement; social media; digital marketing;

    Sammanfattning : In this paper our main interest is to measure the effects of creative advertising campaigns and efficient advertising campaigns to find out which of these strategies performs the best, and to investigate their effects in the short and long term. Modig et al (2014), stated that creative ads will be effective in the "long perspective", however this term can be very vague. LÄS MER

  3. 2. Women Daily Living Room : Feminist Urban Planning toward Gender-Equality in Public Spaces; Case Study of Sätra, Stockholm, Sweden

    Magister-uppsats, KTH/Samhällsplanering och miljö

    Författare :Seyedeh Atefeh Mortazavi; [2018]
    Nyckelord :;

    Sammanfattning : ABSTRACT In 2014, Sweden became the world's first self-defined feminist nation and a place where gender equality has a strong ideal within the country's national identity. However, the issue of gender equity remains unaddressed in some area across Sweden. LÄS MER

  4. 3. Gränsdragning mellan arbete & fritid : Närvaro i sin frånvaro

    Kandidat-uppsats, Högskolan Dalarna/Personal och arbetsliv

    Författare :Mariette Lappalainen; Johanna Sundlöf; [2016]
    Nyckelord :boundless work; organizational and social work; loyalty; leadership; stress; social multiplier effect; gränslöst arbete; organisatorisk och social arbetsmiljö; lojalitet; ledarskap; stress; social överspridningseffekt;

    Sammanfattning : Vårt syfte med denna studie är att ämna beskriva vilken betydelse det gränslösa arbetet får för chefsrollen, utifrån de förändringar som sker i dagens arbetsliv samt hur gränsdragningen mellan arbete och fritid hanteras. Vi valde att utföra vår studie i form av kvalitativa intervjuer, där vi intervjuade sex medarbetare inom en offentlig organisation i Dalarna, Sverige. LÄS MER

  5. 4. Leading Passion : How does a leader cope with a passionate followership?

    Magister-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Författare :Désirée Siebert; [2015]
    Nyckelord :Authenticity; autonomy; creativity; diminisher; encounters; empowerment; experiences; followership; inspiration; leadership; multiplier; passion; performance; relationships; self-confidence; self-determination; self-fulfillment; support; toxic leadership; trust;

    Sammanfattning : The importance of passion increases with the extent of sorrow. While money can replace the passion by offering the opportunity to buy the added value for oneself and the society, social enterprises, artists and start-up organizations have bigger issues to organize the necessary resources. LÄS MER

  7. 5. The Impact of Venture Capital on Business Dynamics in Europe and the United States

    Magister-uppsats, Lunds universitet/Ekonomisk-historiska institutionen

    Författare :Tobias Kienlein; [2015]
    Nyckelord :Venture capital; business dynamics; multiplier effect; firm birth; employment; firm survival; Social Sciences; Business and Economics;

    Sammanfattning : The venture capital industry is seen to be favourable for an economy’s business dynamics. Using a panel of 23 countries over 2004 – 2012, the thesis explores the linkage of venture capital with firm births, employment in newly born firms and survival rates. The aggregate approach allows considering the implicit multiplier effect of VC. LÄS MER