Sökning: "Social media trial"

Visar resultat 1 - 5 av 35 uppsatser innehållade orden Social media trial.

  1. 1. "That’s what abusers do, not victims" : En kvalitativ innehållsanalys av Johnny Depps fans kriskommunikation på sociala medier under rättegången Depp vs Heard.

    Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Författare :Emelie Falk; Anna Olsson; [2024]
    Nyckelord :Johnny Depp; Amber Heard; postfeminism; image repair theory; parasocial relationships; victim; perpetrator; violence; abuse; #MeToo  ; Johnny Depp; Amber Heard; postfeminism; image repair theory; parasociala relationer; offer; förövare; våld; övergrepp; #MeToo;

    Sammanfattning : In the aftermath of #MeToo, Amber Heard chose to share her experiences of sexual abuse and violence in the relationship with Johnny Depp in an article. Depp denied the allegations and claimed that the accusations were fabricated and therefore chose to sue Heard for defamation. LÄS MER

  3. 2. The Authenticity Imperative - Towards Building Long-Term Relationships with Social Media Influencers in the Digital Age

    Master-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Alexandra Nuria Kunert; [2023]
    Nyckelord :social media influencer; influencer relations; authenticity; relationship management; strategic communication; Social Sciences;

    Sammanfattning : Capturing how organizations build and maintain long-term and mutual beneficial relationships with influencers is an urgent quest by both, communication practitioners and scholars. In the ever-evolving context of digitalization, navigating influencer communication remains to be a major challenge, as the concept of an authentic partnership is constantly adapting in the fast-paced social media realm. LÄS MER

  4. 3. Hur hanterar en influencer en kris? : - En retorisk analys av Marqaux Dietz kriskommunikation kring skandalen ”Den medvetslösa och blodiga mannen framför dörren”.

    Kandidat-uppsats, Högskolan i Gävle/Avdelningen för humaniora

    Författare :Denice Grossmann; Esmeralda Soto; [2023]
    Nyckelord :Margaux Dietz; Crisis communication; Social media trial; Rhetoric; Apologia; Margaux Dietz; Kriskommunikation; Mediedrev; Retorik; Apologia;

    Sammanfattning : Bakgrund och syfte: Sociala mediers framväxt har lett till uppkomsten av en ny yrkesgrupp kallad influencer. Detta yrke innebär en betydande uppmärksamhet och ett visst ansvar gentemot både sin publik och samhället. LÄS MER

  5. 4. Maskulinitet och våld i nära relation : En kvalitativ textanalysstudie av hur mordet på Tintin representeras i svenska tidningsmedier

    Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Tilde Hanson Sundkvist; Agnes Notehag; [2023]
    Nyckelord :Masculinity; Gender; Domestic Violence; Violence; Power; Dominance; Murder; Legislation; Social service; Governmental Agencies;

    Sammanfattning : In January of 2023, an eight-year-old boy named Tintin was found deceased in his father's residence. The family had been in a custody dispute for years and both Tintin and his mother were frightened of the father. Despite the mother´s plead against the son visiting the father, the district court had allowed unattended parenting time with father. LÄS MER

  7. 5. Do first impressions matter? How product packaging and warning messages influence young adults' conceptions and intentions to use nicotine pouches

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Ella Renaudin; Penny Taka; [2023]
    Nyckelord :Health warnings; Plain packaging; Framing; Prospect theory; Nudging;

    Sammanfattning : Tobacco-free nicotine pouches have become increasingly popular in Sweden, especially among young adults. This thesis examines how packaging and warning messages could influence young adults' conceptions and intentions to use nicotine pouches. LÄS MER