Sökning: "social- and environmental impact"

Visar resultat 1 - 5 av 1297 uppsatser innehållade orden social- and environmental impact.

1. 1. Swipe to buy? : Examining the influence of Instagram and TikTok onmillennials fast fashion purchases

   Kandidat-uppsats, Stockholms universitet/Företagsekonomiska institutionen

   Författare :Yahya Qayyum; Omar Wattar; Faisal Aljalab; [2024]
   Nyckelord :User-Generated Content; Millennials; Fast Fashion Industry; Ultra fast fashion; Digital Marketing; Consumer Behavior; Instagram; TikTok; Qualitative Research; Social Influence Theory; Buying Behavior Theory.;

   Sammanfattning : This thesis explores the influence of User-Generated Content (UGC) on the purchasingdecisions of millennials in the fast fashion industry, particularly through the platformsInstagram and TikTok. The research delves into the transformation from offline to onlinemarketing within the fast fashion sector, examining both fast-fashion and ultra-fast fashion tounderstand UGC's impact on consumer behavior, including environmental and ethicalconcerns. LÄS MER

3. 2. Influerad av influencers : En kvalitativ studie om unga kvinnors syn på influencers kommunikation på sociala medieplattformar med fokus på impulsköp och miljöaspekter

   Kandidat-uppsats, Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Författare :Ella Lundberg; Ida Malmberg; [2024]
   Nyckelord :Influencer; impulse buying; fast fashion; environmental awareness; marketing communication; Influencer; impulsköp; snabbmode; miljömedvetenhet; marknadskommunikation.;

   Sammanfattning : This thesis analyzes how young female students aged 20–25 perceive influencer marketing communication on social media and its correlation with their impulsive purchases within the fast fashion industry. The study involves eight interviews to gain an understanding of these consumers' behavior during impulse purchases. LÄS MER

4. 3. Declining Fertility: New Generations and New Perspectives How university-educated members of Generation Z in Sweden explain their decision to delay parenthood

   Kandidat-uppsats, Lunds universitet/Ekonomisk-historiska institutionen

   Författare :Magnus Malmberg; [2024]
   Nyckelord :Declining Fertility; Generation Z; Social Exchange Theory; Scandinavia; Social Sciences;

   Sammanfattning : This thesis aims to examine how university-educated members of Generation Z in Sweden explain their decision to delay parenthood. As declining fertility rates across the globe risk to strain the global economy, this topic has never been more relevant. LÄS MER

5. 4. Har miljöfaktorer betydelse när konsumenter väljer livsmedel? En kvantitativ studie

   Kandidat-uppsats, Umeå universitet/Institutionen för kost- och måltidsvetenskap

   Författare :Evelina Pettersson; Madelene Heikkinen; [2024]
   Nyckelord :Environment; food choices; consumers; Miljö; livsmedelsval; konsumenter;

   Sammanfattning : Bakgrund Livsmedelsval som människor gör påverkar både hälsan och miljön. FN:s klimatpanel har fastställt att de globala utsläppen behöver minska med nästan 50% fram till 2030. Det krävs att konsumenter reflekterar över sina livsmedelsval för att samhället ska uppnå en mer hållbar konsumtion och produktion. LÄS MER

7. 5. Sustainable Finance: A case study of Swedish Banks' engagement in Sustainable Development Goals

   Master-uppsats, Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

   Författare :Felicien Come Rukundo; [2024]
   Nyckelord :Sustainable finance; Sustainable Development Goals; Agenda 2030; Paris Agreement; Need; Creed; Greed; Social Sciences;

   Sammanfattning : Sustainable finance incorporates actions and policies for economic development, social inclusion, and environmental sustainability. The development of the Sustainable Development Goals (SDGs) by the United Nations became a guide for the transformation towards sustainability and social inclusion. LÄS MER