Sökning: "beauty products"

Visar resultat 16 - 20 av 92 uppsatser innehållade orden beauty products.

  1. 16. Ansiktsmask eller antidepressiva? : En kvalitativ innehållsanalys av Therése Lindgrens skönhetsvarumärke Indy Beauty

    Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaper

    Författare :Emilia Salmela; Ellen Mårtensson; [2022]
    Nyckelord :Indy Beauty; Therése Lindgren; social media; influencer marketing; skincare industry; relationship marketing; mental illness; femvertising; Indy Beauty; Therése Lindgren; sociala medier; influencer marketing; hudvårdsindustrin; relationsmarknadsföring; psykisk ohälsa; femvertising;

    Sammanfattning : Title: Facemasks or antidepressants?    The purpose of this study is to investigate how Indy Beauty communicates on their website and in their first campaign as a means of establishing customer involvement. Therése Lindgren is one of many influencers whom have created or acquired their own brand. LÄS MER

  3. 17. Mikroplast i vattenavsatta sediment

    Kandidat-uppsats, Lunds universitet/Geologiska institutionen

    Författare :Björn Lycke; [2022]
    Nyckelord :Andong salt marsh; microplastics; MPs; trends; United Kingdom; Arctic; Tisza; Thames; Elbe; India; primary microplastics; secondary microplastics; PAH; polychlorinated biphenyls; toxic; poison; Earth and Environmental Sciences;

    Sammanfattning : Microplastics (MPs) are a major pollution concern since the start of the mass produc-tion of plastics in the 1950s. MPs form A) when plastics are produced intentionally to be part of beauty products and B) when plastics are broken down into smaller particles by sunlight, wind, and rain. LÄS MER

  4. 18. Attitudes in Consuming Green Products: Exploring Chinese Consumers in the Beauty Industry

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Teng Fang; Bingxin Li; [2022]
    Nyckelord :Consumer attitudes; Consumer Behavior; Attitude-Behavior Gap; Green Beauty and Personal Care Product; Chinese Consumers;

    Sammanfattning : Background: China's rapidly growing beauty consumer market has led to environmental deterioration and Chinese citizens are aware of this important issue, however, despite positive pro-environmental attitudes, consumers are reluctant to buy green products. This issue is known as the attitude-behavior gap, and existing research lacks information on how this gap operates in the Chinese beauty market. LÄS MER

  5. 19. Sensory marketing in the world of social media : A qualitative study to examine if companies can attract girls in generation Z by using sensory marketing on their social media platforms

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Sanna Jurén; Isabelle Kallenberg; [2022]
    Nyckelord :Influencer; Social media; Customer experience; Sensory marketing; Beauty products; Digital; Generation Z;

    Sammanfattning : The beauty industry has been around for centuries and keeps growing and developing daily. The industry has not been slowing down during the spread of the virus covid-19 but has had a fast platform change. Most brands today are available online and promoted by influencers on social media platforms. LÄS MER

  7. 20. Strålande tider : När radium var ett säljande argument i hushållsvaror 1900-1930

    Magister-uppsats, Umeå universitet/Institutionen för idé- och samhällsstudier

    Författare :Fredrik Odhammar; [2022]
    Nyckelord :Radium; annons; kvalitativ studie; hushållsvaror; radioaktivitet;

    Sammanfattning : I början av 1900-talet ansågs radium vara ett försäljningsargument för olika hushållsartiklar. Föreliggande studies syfte var att undersöka hur förhållandet till radium i hushållsnära varor såg ut i Sverige under tidsperioden 1900–1930. LÄS MER