Sökning: "digital trust."

Visar resultat 21 - 25 av 539 uppsatser innehållade orden digital trust..

  1. 21. Orchestrating the service encounter in a digital era: How the presence of a greeting online service agent affects customers' experience of visiting a home electronics e-store

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Oskar Eskilsson; Elizabeth Lopez Alushkina; [2023]
    Nyckelord :Service encounter; Social presence; Mere presence; E-commerce;

    Sammanfattning : The service encounter is to an increasing extent being transported to an online context. Companies are more and more often trying to create an initial point of contact when a customer enters a website. LÄS MER

  2. 22. Den digitala hälso- och sjukvården : En allmän litteraturöversikt ur sjuksköterskors perspektiv om att vårda medhjälp av informations- och kommunikationsteknik

    Kandidat-uppsats, Mälardalens universitet/Akademin för hälsa, vård och välfärd

    Författare :Danilo Romo; Sami Packalen Kimari; [2023]
    Nyckelord :ICT; literature review; nurses experiences; patient safety; relations.; Allmän litteraturöversikt; IKT; patientsäkerhet; relation; sjuksköterskors erfarenheter.;

    Sammanfattning : Bakgrund: Dagens samhälle blir mer effektivt och digitaliserat tack vare informations- och kommunikationsteknik (IKT) och dess digitala verktyg. Sjuksköterskor använder IKT mer och mer i sitt omvårdnadsarbete och användningen av IKT kan vara ett komplement för vårdandet av patienter. LÄS MER

  3. 23. Trust in Motion: Navigating the Liability of Distrust in Autonomous Vehicle Digital Brand Communication

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Saga Blomström; Josef Waldfogel; [2023]
    Nyckelord :Automated vehicles; Autonomous; AV; Artificial intelligence; AI; SAE level 5; Digital Brand Communication; Liability of distrust; Startups; Source credibility model; Framing theory; Social Sciences;

    Sammanfattning : While previous research has primarily focused on the sources and causes shaping attitudes towards artificial intelligence and autonomous vehicles, this research attempts to shed light on the communication efforts employed by autonomous vehicle companies. Using qualitative content analysis of the website material from three distinct SAE level 5 autonomous vehicle organizations, the study aims to achieve two primary objectives: to investigate how digital brand communication in the autonomous vehicle industry addresses the liability of distrust, and to propose improvements for redesigning communication to reduce consumer distrust. LÄS MER

  4. 24. Enhancing human-robot interaction using mixed reality

    Magister-uppsats, Högskolan i Skövde/Institutionen för ingenjörsvetenskap

    Författare :Santiago Molina Morillas; [2023]
    Nyckelord :Human-robot interaction; mixed reality; autonomous mobile robots; safety;

    Sammanfattning : Industry 4.0 is a new phase of industrial growth that has been ushered in by the quick development of digital technologies like the Internet of Things (IoT), artificial intelligence (AI), and robots. Collaborative robotic products have appeared in this changing environment, enabling robots to collaborate with people in open workspaces. LÄS MER

  5. 25. Digital media use towards relationship initiation in marketing : A qualitative study of Swedish Micro-firms in a B2B context

    Master-uppsats, Umeå universitet/Företagsekonomi

    Författare :Xian Li; [2023]
    Nyckelord :Keywords: Digital media; Relationship marketing; Business-to-Business marketing; Trust; Customer relationship initiation;

    Sammanfattning : This thesis aims to explore what and how Swedish micro firms use digital media towards relationship initiation in a Business-to-Business (B2B) context. Digital media has been increasingly studied in marketing over time, but it has been predominated by Business-to- Customer (B2C) context, while the Business-to-Business context lacks attention, micro B2B firms even less in particular. LÄS MER