Sökning: "ambition student"
Visar resultat 1 - 5 av 682 uppsatser innehållade orden ambition student.
1. Bakom kulisserna av konsumtion: En kvalitativ undersökning om produktplaceringar i tv-serien Emily in Paris och unga vuxnas varumärkesuppfattning.
Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : The aim of this thesis is to examine how young adults perceive product placements in the tv show Emily in Paris. The ambition is to achieve a greater understanding of how consumer purchase intention is influenced by product placements, as well as the impact of product placements on consumers' attitudes and awareness towards brands. LÄS MER
2. Flyktingspionage I Sverige: En jämförande studie
Kandidat-uppsats, Lunds universitet/Statsvetenskapliga institutionenSammanfattning : Espionage against individuals within a diaspora in Sweden can be seen as a serious threat to the democratic values and processes, and of course, a direct threat to those who are exposed. With that insight as a starting point this study has the ambition to enlighten the reader about the problems and consequences that occurs when foreign countries try to control and threaten dissidents outside their borders. LÄS MER
3. Lönetransparensdirektivet – är det nu vi får jämställda löner? En analys av lönetransparensdirektivet och dess potentiella påverkan på det svenska rättsläget om könsrelaterad lönediskriminering
Kandidat-uppsats, Lunds universitet/Institutionen för handelsrättSammanfattning : Könsrelaterade löneskillnader har försökt bekämpas på EU-nivå genom likalöneprincipen som stadgas i artikel 157 FEUF och är konkretiserad i Recastdirektivet. Bestämmelserna verkar inte vara tillräckliga för att eliminera problemet. LÄS MER
4. “For Your Freedom and Ours” Exploring the Motives Behind the Polish and Czech Response to the Russian Invasion of Ukraine through Role Conceptions
Kandidat-uppsats, Lunds universitet/Statsvetenskapliga institutionenSammanfattning : In their response to the Russian invasion of Ukraine, in 2022, Poland and the Czech Republic surprised the world with their decisive and strong support, being leading contributors of both humanitarian and military aid. This paper is a qualitative case study using content analysis method and the theoretical framework of role theory. LÄS MER
5. #TikTokmademebuyit : En kvalitativ studie om hur reklam på TikTok påverkar användarnas attityder, konsumentbeteende och varumärkeskännedom.
Kandidat-uppsats, Lunds universitet/Avdelningen för ABM, digitala kulturer samt förlags- och bokmarknadskunskapSammanfattning : The following bachelor thesis aims to investigate how advertising on the social media application TikTok affects attitudes, consumer behaviour and brand awareness among their users aged 18-23 in Sweden. The ambition of the study is to contribute with research on how advertising is being recieved by TikTok's users, regarding attitudes and consumer behaviour, and establishing whether it is a successful marketing method to generate brand awareness. LÄS MER