Sökning: "service-dominant logic"

Visar resultat 41 - 45 av 136 uppsatser innehållade orden service-dominant logic.

1. 41. The Role of Service Design in Startups: Exploring Potential Benefits and Challenges from Service Designers’ Perspectives

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Viktor Pantazis; Marwan Otrok; [2020-07-23]
   Nyckelord :Service Design; Startup; Lean Startup Method; Value Co-creation; Service-Dominant Logic; Innovation; Service Science; Business Development; Entrepreneurship; Management; Marketing; Design Thinking; Business Model; Co-design;

   Sammanfattning : The rapid and constant changes taking place in the modern business world together with an increased global competition is making it more urgent for companies to introduce innovative offerings at a faster pace. Purchasing decisions by customers are not solely based on function anymore, there is an increasing demand for intuitive and seamless experiences from the products and services that they interact with. LÄS MER

3. 42. Value Creation in the Banking Industry - A comparative case study of how value is proposed by two Swedish banks from a S-D logic perspective

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Alexandra Kjöllerström; Beatrice Sörby; [2020-07-23]
   Nyckelord :Service Dominant Logic; Retail Banking; Value Proposition; Co-creation of Value; Service Innovation; Digitalization;

   Sammanfattning : This study examines how two banks with different digital strategies and customer interaction approaches propose value propositions. Digitalization is reshaping industrial fundamentals as well as leading to changes in the value proposition of companies’ business models. LÄS MER

4. 43. Shared Mobility As A Socio-Technical System : An investigation of the mobility system in Augsburg

   Master-uppsats, Jönköping University/IHH, Centre for Information Technology and Information Systems (CenITIS); Jönköping University/IHH, Informatik

   Författare :Wiebke Lena Henke; [2020]
   Nyckelord :shared mobility system; socio-technical system; experience ecosystem; Augsburg; Mobil-Flat;

   Sammanfattning : A major shift in our society is the one from a goods-dominant logic to a service-dominant one. Ownership becomes less important, while services from the area of sharing economy experience a rising demand. Municipalities and private companies are adapting and different shared mobility systems are emerging from their pursuit of new forms of mobility. LÄS MER

5. 44. Styrning av hemtjänsten inom Karlstads kommun : En studie ur ett tjänstelogiskt perspektiv

   Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

   Författare :Nicklas Utterheim; Sebastian Marjanovic; [2020]
   Nyckelord :Service-dominant logic; home care; service; management control; value creation; Tjänstelogik; hemtjänst; tjänster; verksamhetsstyrning; värdeskapande;

   Sammanfattning : Styrsätt från privata sektorn såsom NPM har implementerats i den offentliga sektorn med syfte att förändra arbetssätten som styr aktörerna i de offentliga organisationerna. Arbetssätten har dock i många fall lett till ett detaljstyrt arbete för medarbetarna i offentliga organisationer, vilket hämmat aktörernas möjlighet att skapa värde för medborgarna. LÄS MER

7. 45. Företagsledarens roll vid riskhantering i en tjänstefierad organisation.

   Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Johanna Eskilstorp; Johanna Widman; [2020]
   Nyckelord :Servitization; Service-dominant logic; risk managment; leadership styles; leadarship; Tjänstefiering; tjänstelogik; riskhantering; ledarstilar; ledarskap;

   Sammanfattning : Background and problem More and more companies are now developing from only delivering a single product to now also deliver services. These transformations into servitization bring both risks and benefits to companies making the transition. The benefits of servitization is a well-defined area in the academic literature. LÄS MER